SPRING’s Gender Champion Approach aims to increase men and women’s partnership within the household in order to impact nutrition outcomes. This is done by encouraging women’s participation in household financial and nutrition-related decision-making, and men’s involvement in nutrition and hygiene-related tasks. SPRING identified men who were well known within their communities for performing desired gender-supportive roles. The men and their wives attended a one-day training, where they were equipped with the knowledge and tools to become community advocates for gender equality, with a particular focus placed on relieving women’s workload. These champion couples are now recognized as leaders by their peers and are influencing others to follow their example and ultimately improve nutrition outcomes in their communities.